Asian Journal of Management and Commerce
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P-ISSN: 2708-4515, E-ISSN: 2708-4523

2024, Vol. 5, Issue 2, Part A


Evaluating the effectiveness of digital accounting applications for small and medium enterprises: A user-centric approach


Author(s): Aditi Sarawagi, Amit Gupta, M Sanjoy Singh and Shailendra Singh Bhadouria

Abstract: Small and Medium Enterprises rely on digital accounting applications to manage their financial operations and remain competitive in their particular industries. These applications are available in numerous forms with diverse features, from free to paid versions. However, whether these applications genuinely suit their users' needs remain ambiguous. The study aims to evaluate the effectiveness of these applications by assessing user ratings and reviews or feedback. The study evaluates ten popular digital accounting applications from the Play Store of Android-based mobile devices and other online platforms, providing reviews and feedback on these applications. The study’s findings indicate that "myBillBook" is ideal for accounting needs, with high user ratings and positive feedback. Another top contender is "Zoho Books- GST Accounting," known for its excellent features, albeit at a higher cost for the paid version, while "Xero Accounting" lags due to user dissatisfaction.

DOI: 10.22271/27084515.2024.v5.i2a.323

Pages: 01-07 | Views: 793 | Downloads: 395

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Asian Journal of Management and Commerce
How to cite this article:
Aditi Sarawagi, Amit Gupta, M Sanjoy Singh, Shailendra Singh Bhadouria. Evaluating the effectiveness of digital accounting applications for small and medium enterprises: A user-centric approach. Asian J Manage Commerce 2024;5(2):01-07. DOI: 10.22271/27084515.2024.v5.i2a.323
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