Asian Journal of Management and Commerce
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P-ISSN: 2708-4515, E-ISSN: 2708-4523

2024, Vol. 5, Issue 2, Part A


A step towards evaluation of start-Ups: A review of literature (1994-2023)


Author(s): Dr. Poonam Mahajan, Ravleen Kaur, Dr. Arwinder Singh and Dr. Sapna

Abstract: The Present paper reviews the literature for evaluation of start-ups from 1994 to 2023. The Major objective of the present paper is to review the literature related to various factors affecting the evaluation of start-ups. Building a start-up consists of various factors like availability of funds, target audience, technology and infrastructure etc. The study of factors and various aspects of startups is a need of hour to bring objectivity and investment in these start-ups. The studies concluded that the funding is a major concern for start-ups and small businesses. With funding many other aspects including sustainability, stress, venture capitalist selection etc. are equally important to be studied in relation to evaluation of start-ups.

Pages: 47-50 | Views: 205 | Downloads: 95

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Asian Journal of Management and Commerce
How to cite this article:
Dr. Poonam Mahajan, Ravleen Kaur, Dr. Arwinder Singh, Dr. Sapna. A step towards evaluation of start-Ups: A review of literature (1994-2023). Asian J Manage Commerce 2024;5(2):47-50.
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