2025, Vol. 6, Issue 1, Part C

Methods: The present study is focused on measuring the policyholder’s satisfaction of existing medical insurance policy holders in Madurai District The study employed primary and secondary data. The primary data is collected from the customers of Mediclaim policyholders in Madurai District. The responses are gathered from the policyholders through a well-designed questionnaire. The purpose of the secondary data is to familiarise the research area. The secondary information is collected from research articles, magazines, the Insurance Regulatory Development Authority, and daily newspapers. The sample of 385 respondents was selected from Madurai City using a purposive sapling method for simple random sampling. A standardized questionnaire based on a thorough literature review was used to analyze the data. The data was analyzed using statistical techniques. A demographic profile of the respondents, KMO and Bartlett’s Test, and factor analysis were employed on the data using SPSS 2.0.

Findings: The study may be useful for customer awareness and satisfaction, which are valuable resources to medical policyholders. More benefits for Mediclaim policyholders and increased customer awareness and satisfaction.

Results : Indicated the exploratory analysis since medical insurance policy holders have a total of four factors. Policyholders' satisfaction, out of pocket spending, medical insurance, and a comprehensive health plan are the four categories. Moreover, demographic variables were also policyholders' satisfaction HIPHs. The studies contributed by identifying the policyholder’s satisfaction with Mediclaim policyholders.