2025, Vol. 6, Special Issue 2
Sustainable business in the digital age: The role of AI
Author(s): Bharath S and Farha Jabeen
Abstract: This study investigates the convergence of artificial intelligence (AI) and sustainable business, emphasizing the ways in which AI can improve environmentally friendly business practices and aid in the realization of Sustainable Development Goals (SDGs).The research commences by detailing the objectives, research inquiries, importance, and constraints of the study. Following this, it explores the theoretical underpinnings, addressing topics such as Artificial Intelligence, sustainable development, sustainable business, green business practices, the Technology Acceptance Model, and the Triple Bottom Line theory. Additionally, the impact of digitalization on business and the incorporation of AI as an essential element of this transformation are analysed. A thorough literature review emphasizes the Technology Acceptance Model along with the particular uses of AI in fostering sustainable business and environmentally friendly business practices. This research seeks to offer insights into how effectively AI can promote sustainable business by enhancing resource utilization, minimizing environmental effects, and supporting the attainment of Sustainable Development Goals (SDGs).
DOI: 10.22271/27084515.2025.v6.i2Sc.693
Pages: 202-204 | Views: 111 | Downloads: 30
Download Full Article: Click Here
How to cite this article:
Bharath S, Farha Jabeen. Sustainable business in the digital age: The role of AI. Asian J Manage Commerce 2025;6(2S):202-204. DOI: 10.22271/27084515.2025.v6.i2Sc.693
Other Journals